Question’s subtitle:
Hi. This is Alia. The head of marketing. Since you are the assistant manager of our department. I need your idea urgently, as you know our company launched new drinks last month in the market. We added new lines of drinks with various fruit flavors/flavor of fruits to meet our customers needs and I expected hight overall sale growth. However, even though our new drinks are really tasty, not many customers have become interested in them. I think if they try our new drinks, they will like them. But I don’t know why they are not willing to try the drinks. We have already used various advertising outlets such as TV and online but the sales are not as high as we expected. I am putting this on you to come up with solutions to encourage more people to buy our new drinks. I waiting for your prompt reply. Thanks!
My Sample Answer:
Hi Simon. This is Thuc, the owner of the store. I am returning your call regarding the problem with our store.
According to your message, our store is running a promotion to offer a key-chain to the customers who buy our product valued more than $300. The campaign is doing quite well.
However, there is a problem that we are not enough key – chains to offer until the end of the event. And you don’t know what to do with this matter to make sure our guests will still be happy. Well, I am so sorry to hear about this. And after looking into this situation, I come up with some following suggestions.
First of all, we should offer our guest the other kind of gifts instead of the key-chain such as toys, book’s cover or some kind of souvenirs with the same value as the key-chain.
Moreover, I think we should offer our customer a 5 % discount on their bill. That will make them happier than a gift.
Those are my suggestions. I hope it will be helpful for you.
If you need further help. Please feel free to call me back at any time.
Bye…
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